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Lessons, Scenarios, Examples from a Career Optimizing for Power Law

How are power law dynamics shaping, and misshaping, your business? Two or three times a week, a new article shows where traditional data-driven results are delivering below baseline, and how your business can start making the changes that deliver above it.

The first article goes up Monday, November 9.

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Each new article lands in your inbox the week it comes out, with the research behind it.

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The library

What the research says

Research More than a century of published work in economics, statistics and marketing science, with what each work found and why it matters to your revenue team. Required reading The books every revenue team should read, on marketing, sales and retention.